Spreadsheet for Excel, also opens in Google Sheets
True Hourly Rate Tracker
Find out what you really earn for every hour you put into each digital product, and which products are worth making more of.
- Your real hourly rate for each product and overall
- Shows which products have paid back the time you put in
- Reveals where your hours go, from design to customer support
- Works alongside the free Profit Tracker
Free
Download the trackerFree, with no sign-up. If it saves you time, you can support the site:
Buy me a coffeeWhat is included
- The spreadsheet (.xlsx) with five sheets: Start here, Dashboard, Settings, Products and Time log
- Room for 50 products and 1,000 time entries
- A dashboard with your hourly rate, a chart by product and a breakdown of time by task
- A target hourly rate you choose, and how much each product still needs to earn to reach it
Who it is for
- Sellers who wonder whether a product was worth the effort
- Anyone deciding which kind of product to make next
- Sellers who want to see how much time support and updates really take
How it works
Set your target rate
Choose the hourly rate you would be happy to earn.
Log your time
Add a row whenever you work on a product, with the task and how long it took.
Add profit to date
Enter each product's profit so far, for example from the Profit Tracker.
Files and requirements
- File: Microsoft Excel workbook (.xlsx)
- Made for Microsoft Excel. Also opens in Google Sheets: upload it to Google Drive and open it with Google Sheets
- Currency: enter amounts in any currency. The label is changeable; no conversion is applied
Related article
Licence
Free for use in your own business. Please do not resell or redistribute the spreadsheet. If you want to share it, link to this page instead.
Any figures the files help you work out are estimates, not financial, tax or legal advice.
Frequently asked questions
Is it really free?
Yes. There is no sign-up and no email address needed. Just download the file. If it helps you, you can buy me a coffee, but that is entirely optional and does not unlock anything.
Where does the profit figure come from?
Enter each product's profit so far after fees. The free Profit Tracker shows this by product, or you can use your platform's sales reports.
My hourly rate is low. Is that bad?
Not always. A new product may simply need more time to sell, and the rate rises every time it sells without more work. Compare products of a similar age.
Found this useful?
Everything here is free. If it saved you some time, you can support the site with a coffee. It is entirely optional.
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